Discover by design
Andy Smith
Digital Creative & Design Consultant. Blending creativity & strategic design thinking to define product visions.
DISCOVERY
Product vision
Where all skills converge. Exploring how emerging tech can create new business and customer value. From mapping and rapid prototyping to proof-of-concept builds, I help teams clarify direction and test what’s worth building.
Creative tech
Exploring the latest creative AI tools to create visuals, motion and concepts - narrowing the gap between imagination and creation.
New business
When it comes to pitching, the mix of strategic thinking, creativity and being hands-on is the golden combo. It means I can shape a story from every angle - and make ideas feel clear, cohesive and convincing.
DESIGN
Product design
My bread and butter. Years of crafting digital experiences - from discovery to build, prototypes to design systems. Lately, I’ve been focused on making AI-powered experiences feel simple, smart, and genuinely useful.
Brand design
After a brief foray into the advertising world, I’ve learned how to bridge brand and product thinking. These days, I focus on optimising brands for digital - making sure they look, feel, and behave consistently across every touchpoint.
Motion design
A handy skill to have in the locker. Motion enhances everything else I do - helping ideas land better, stories flow smoother, and digital experiences feel more alive.
Future travel with agentic ai
A fresh coat of digital
Selected clients
Mondelez*
Lexus*
Louis Vuitton*
Bloomingdales*
easyJet*
Jet2 Holidays
Farrow & Ball
Coop Food
Johnnie Walker
Playstation
Umbro
Nike
*Last 12 months